Pride of Madeira Echium candicans Pride of Madeira Echium candicans Pride of Madeira Echium candicans Pride of Madeira Echium candicans Pride of Madeira Echium candicans
Pride of Madeira Echium candicans
Pride of Madeira Echium candicans
Pride of Madeira Echium candicans
Pride of Madeira Echium candicans
Pride of Madeira Echium candicans
Pride of Madeira Echium candicans

'Pride of Madeira' Echium candicans

Spires of striking purple blooms
Plant In Sunshine
Easy To Grow
Wildlife Friendly
RHS Garden Merit
  • The Echium candicans 'Pride of Madeira' is an exceptional biennial shrub, bringing a dramatic splash of colour to any summer garden
  • Summertime flowers are real treats that need to be seen to be believed! Outstanding indigo-coloured floral spikes
  • Once the seedlings of Echium candicans have germinated and over-wintered, they too may flower and produce a little colony. This self-seeding nature adds to the charm and abundance of this plant
  • The tiny purple flower clusters of this shrub will draw the attention of beneficial insects to the garden
  • Supplied as an over-wintered plant in a 5L pot which is ready to flower in its first summer
5L Pot - Item: 680195
Only £39.99

Product Description

A truly dramatic garden plant, a close relative of borage, it produces the most spectacular tall flower spikes seemingly from nowhere in summer.

Once your echium has established and flowered in the first year, it will self-seed prolifically and, unless we have a really harsh winter, you will never have to plant another as you will always have plenty of seedlings!

'Pride of Maderia' will grow to around 1m in the first year, then in the second, it produces a magnificent flower - in milder areas the plants can keep growing all year around and, after a frost-free winter, you will see enormous flower spikes. Expect flowering in July or later.

Although plants are hardy when kept dry,  leaves can still be damaged by frost and cold winds, and the cold will kill plants that are in wet ground, so protect plants over winter with fleece or similar product.

A common sight in Cornwall as well, Echiums are best grown in very well drained soils, or in large pots with plenty of sand or grit for drainage. When it does grow in spring, keep it well watered between May and August as it grows quickly.

Echiums self-seed over a small area, and once these seedlings have germinated and over-wintered, they too may flower away, and a little colony will appear. Truly spectacular and one of the best plants that you can grow to attract pollinating insects into your garden.

Supplied as an established plant in a 5L pot, ready for planting.

What Is Supplied

Item 680195 supplied as:
1 x 5L Pot

Plant Information

Top Tips

After flowering, the stalk will quickly brown and die off but don't be in a hurry to cut it down until the autumn to allow the seeds to disperse.

Care Guide

  • Grow pride of Madeira in full sun in soil that is poor to moderately fertile and well-drained - highly fertile soil may reduce flowering.
  • Established plants are tolerant of drought, wind and salt so make ideal coastal plants - although in times of drought, they do appreciate extra water.
  • Protect from hard frosts, especially in spring when the flower spikes are beginning to develop.
  • Tall flower spikes may need additional support.
  • Touching the foliage may cause a skin irritation, so wear gloves when pruning or handling.
Planting / Flowering Calendar
Planting Time
Flowering Time
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Fully Grown Plant dimensions (approx)
Plant Dimensions
150cm
150cm
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'Pride of Madeira' Echium candicans
'Pride of Madeira' Echium candicans
5L Pot
Item: 680195
Only £39.99